SportKa killed the cat (Viral gone vile)
As a part of a £27 million account with Ford, Ogilvy & Mather UK created a "leak" campaign for Ford SportKa. One video clip has been spreading around the internet like wildfire, where you can - in horror - watch an unsuspecting cat get decapitated by SportKa's sunroof.
Both agency and client are officially and eagerly condemning the leak of this perticular clip, calling it "totally unacceptable and reprehensible."
Is this an "any publicity is good publicity" ploy, or an unfortunate case of leaving the intern with the office keys? You tell us.
• Read Telegraph article
• Watch movie (mpg)
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