Vodafone Design File
The marketing genius at Vodafone seems to be unstoppable. With the launch of Vodafone Design File, they prove that Vodafone Futures was not their 15 clicks of fame.
It's not as engaging as Futures, and the interface is overly complicated, but if you manage to find your way through the maze - it's a tour de force. There are some extremely nice transitions to be found here, the sound blends in seamlessly and imagery is larger than life.
Vodafone Design File:
2 Comments:
I never thought I'd say this, but nonintuitive UI can be fun at times. On this site, figuring out the interface is a near-gaming experience. Oops, gotta run -- the NNG police is at the door.
NNG/Jakob Nielsen still in business? I might just give them a call, I have an old AM radio they could work on. Kidding. They give great fatherly advice about usability. I saw Jakob speak many years ago in San Francisco - for an hour without any notes or graphic backdrop - had some good things to say.
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